Last updated: June 9, 2026
Potenza (“we,” “us,” or “our”) is a household financial planning application. This Privacy Policy explains what information we collect, how we use it, and how we protect it. By using Potenza, you agree to the practices described below.
Account information: When you create an account, we collect your email address and a password (stored as a secure hash). You may also provide your name and basic household information (ages, number of children, state of residence) to power your financial plan.
Financial plan data: We store the inputs you enter into your financial plan — income, expenses, assets, debts, and projections. This data is used solely to compute and display your household financial model.
Connected account data (via Plaid): If you choose to connect your bank or investment accounts, we use Plaid to retrieve account balances, transaction history, and holdings. We store a Plaid access token (encrypted at rest using AES-256-GCM) and the financial data returned by Plaid. We do not store your bank login credentials.
Usage data: We may collect basic usage information such as pages visited and features used to improve the product. We do not sell this data.
We do not sell your personal or financial data to third parties.
Potenza relies on the following third-party services to operate:
We take the security of your data seriously:
You may request to access, correct, or delete your personal data at any time by contacting us at potenzaplan@gmail.com. You may also delete your account directly from the Settings page, which will remove your data from our systems.
If you have connected financial accounts via Plaid, you can disconnect them at any time from the Connected Accounts page. Disconnecting removes our access token and stops future syncing.
We retain your data for as long as your account is active. Transaction history is automatically pruned after 12 months. If you delete your account, your data is removed from our active systems within 30 days.
Potenza is not intended for use by individuals under the age of 18. We do not knowingly collect personal information from children.
We may update this Privacy Policy from time to time. We will notify users of material changes via email or an in-app notice. Continued use of Potenza after changes are posted constitutes acceptance of the updated policy.
If you have questions about this Privacy Policy, please contact us at potenzaplan@gmail.com.